Education
Ph.D., 1989, University of Colorado
MS, 1982, Colorado State University
BS, 1976, Colorado State University
Areas of Teaching
Personal Selling, Sales Management, Business Marketing, Electronic Marketing, Marketing Management
Areas of Research
Business Marketing, Sales Management Practices on Buyer-Seller Relationships, Marketing Management, Business to Business Marketing and Electronic Marketing
Published In
Journal of Marketing Education, Journal of College Teaching and Learning, Advances in Consumer Research, AMA Educators’ Conference, and numerous conference proceedings
Class Links